Leadership in times of crisis: a strategic analysis of Volodymyr Zelenskyj’s leadership in the context of the conflict in Ukraine
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Abstract
Volodymyr Zelenskyj's leadership during the conflict in Ukraine has been characterised by a transformational and strategic approach, being crucial for resistance to the Russian invasion. The aim of this analysis is to examine Zelenskyj's key competencies, highlighting his ability to manage the narrative of the conflict, mobilize the civilian population and the Armed Forces, and build strategic alliances with Western powers. To this end, qualitative analysis methods were applied to the strategies employed by Zelenskyj, especially his ability to adapt his leadership to the changing circumstances of the conflict, operating at both tactical and strategic levels. The results show that his leadership style has managed to maintain social cohesion and national determination, overcoming the extreme challenges of war. In addition, it is observed how his leadership is aligned with classical realism, prioritizing national sovereignty and state security in the face of external aggression. In conclusion, Zelenskyj's leadership exemplifies how a leader can inspire and mobilize a nation in times of crisis, becoming a benchmark of adaptability and unity in the face of unprecedented adversity.
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